In November 2022, Prime Video launched its new French blockbuster: Overdose. The story of a drug convoy between Spain and France. For the release of the film, we created Overwaze. An immersive experience in which the actors lead the way on Waze. Exactly as their drug dealing characters do in the film.
TEASER
CREDITS
Creative Director — Jeremie Bottiau
Managing Director — Benjamin Taïeb
Strategic planner — Ruben Hassan
Account Team — Lucile Wissocq, Ilana Descourtieux, Emmanuel Munck
Project managers — Flavie Parize, Camille Basset
Art Director assistants — Lisa Hamonou, Margaux Dizard