For few years now, Groupama insurances claims "Real life insures here". A claim always endorsed by a green dots shirt woman called 'Cerise'. So to promote its dental care offer, we've told a real life story based on a simple insight: nights are always longer when you have a toothache, even when you're done teething.
CREDITS
Executives Creative Directors — Youri Guerassimov & Gaetan Du Peloux
Film Director — Samir Mallal
Production Company — Grand Bazar
Sound — Carsten Krueger / Prodigious
Managing Director — Blandine Mercier
Account Team — Caroline Cristofoli, Estelle Littaye, Pauline Lemaître
TV Producer — Corentin Harran
Strategic Planner — Sarah Lemarié